ComPro Brand System Showcase
This collection highlights a range of print designs crafted for Compensation Programs, an insurance broker based in Lincoln, Nebraska.
Each project posed a unique challenge, as we needed to effectively reach their diverse target audience, encompassing various age groups and design preferences. While maintaining a transitional brand identity, we also sought to align with contemporary trends across various social media platforms.
The fusion of these styles is evident in the designs. The use of blue, a trusted corporate color, conveys reliability, while larger text ensures that older clients can easily grasp the content.
The first piece showcased here is a folded leave-behind item designed to capture attention and encourage collaboration with ComPro.
The second project involved a redesign of their business cards. We worked with their existing logo, blending it seamlessly with current and contemporary elements, and incorporated all the necessary information and company headshots.
The final set of photos represents a mail piece distributed to over 900 clients across Nebraska. The primary goal here was to deliver clear and informative messaging about upcoming health insurance enrollment deadlines. The style adopted is straightforward, visually engaging, and infused with a touch of playfulness through the use of tool icons.